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Our most popular guides

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Funerals, plans & reducing costs

Everything you need to know about funerals and funeral plans

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What to say when someone dies

Help finding the right thing to say to someone who's bereaved

What to Say Guide
Respecting, remembering & celebrating someone's life guide

Personalising a funeral service

Ideas for a celebration of life or something more traditional

50 discounts for anyone over 50 guide

50 Savings After 50

Discounts, savings and special offers you can claim if you're 50 or over

50 Savings After 50 Guide
What should you do when someone dies guide

What you should do when someone dies

Steps you will need to consider when someone dies in the UK

What to Do Guide
Putting your affairs in order guide

Putting your affairs in order

Simple, practical guidance to help you plan your affairs

Affairs in Order Guide

Our most popular videos

More videos >

Our most popular tools

Funeral costs calculator

Funeral costs calculator

See how much you could save on the cost of a traditional funeral in your area – helping you to plan with confidence.

Funeral Costs Calculator
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A Fine Farewell

Our free AI-powered send-off tool, to help you plan the perfect remembrance, send-off or celebration of life

A Fine Farewell Tool

Our most popular articles

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What is direct cremation?

Discover why direct cremations are so popular with our complete guide

Learn about direct cremation
What to do with ashes

What to do with the ashes

There are many personal and creative things to do with cremation ashes

Get some inspiration
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Cost of Funerals research 2026

Our comprehensive research into the rising cost of a traditional funeral

Cost of Funerals research
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How to verify your loved one’s ashes

Bereavement, After the Funeral, Planning Ahead

How to verify your loved one’s ashes
When you place your trust in us, you deserve complete confidence that the ashes you receive really

Sabine Groven

30 March 2022

Pure Cremation: How we care for ashes

Organising a Funeral, After the Funeral

Pure Cremation: How we care for ashes
Delivering ashes to families after adirect cremationis all in a day's work for Paul Rea at Pure

Catherine Powell

29 March 2022

Most recent articles

Funeral Ceremonies, News

The Pure Podcast: How changing attitudes are reshaping funerals

23/03/2026

Bereavement, After the Funeral

How to say goodbye without a funeral

19/03/2026

Planning Ahead

What is Swedish death cleaning? A practical guide

19/02/2026

Funeral Costs

Martin Lewis advice on funeral plans: 2026 update

12/02/2026

News

Recycled metals from Pure Cremation support charities

05/02/2026

Bereavement, Organising a Funeral

The Pure Podcast: How to write and give a eulogy

20/01/2026

Funeral Ceremonies, Organising a Funeral

Nature-inspired celebration of life ideas

09/12/2025

Planning Ahead

Do I need a Will? The Pure Podcast

09/12/2025

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Support services

You are not alone. There are many organisations that offer support and care to the bereaved, and here you’ll find information and links to a few of the best-known. 

Support Services